Preverco is a leading Canadian manufacturer specializing in premium hardwood and engineered wood flooring. With a commitment to innovation, quality, and sustainability, the company designs and produces a wide range of flooring products that cater to both residential and commercial markets. Preverco’s operations encompass the entire production process, from sourcing raw materials to delivering finished products, ensuring the highest standards of craftsmanship and environmental responsibility. They are the only hardwood manufacturer, sourcing only it’s materials locally (from CAN/USA).
What are the main areas of activity of the company?
Preverco focuses on the design, manufacturing, and distribution of high-quality hardwood and engineered wood flooring. The company serves both the residential and commercial sectors, offering a variety of flooring solutions that combine aesthetics, durability, and eco-friendliness. Preverco’s activities also include ongoing research and development to create innovative flooring options that meet the evolving needs of the market.
What’s the news about new products?
Preverco is continually expanding its product line to meet customer demand and market trends. Recently, we introduced new collections featuring wider and longer planks, which are in high demand for modern interior design. Additionally, Preverco has been focusing on developing new colors to meet the highest of demands regarding architectural trends.
What are the ranges of products?
Preverco offers a broad range of hardwood and engineered wood flooring options, including:
- Solid Hardwood Flooring: Traditional hardwood floors available in various wood species, finishes, and dimensions.
- Engineered Wood Flooring: Multi-layered flooring (offered in 2 ply and 3 ply) designed for greater stability and durability, ideal for a variety of environments.
- Specialty Finishes: Preverco finishes that enhance the natural beauty and durability of the wood.
At what stage is the market where you are currently active?
The market for hardwood and engineered wood flooring has been a little slow over the last year because of interest rates hikes (slowed down most of construction projects). On the other end we’ve identified a growing demand for high-quality, sustainable, and aesthetically pleasing flooring options so we are happy in a sense because that’s exactly what our main focus has always been. There is increased interest in products that offer both durability and environmental benefits, making Preverco well-positioned in this competitive landscape. However, the market also faces challenges such as fluctuating raw material costs and competition from alternative flooring materials such as asian products.
What can you tell us about market trends?
Several trends are shaping the flooring industry:
- Sustainability: Consumers are increasingly seeking eco-friendly flooring options, driving demand for products made from sustainable sources.
- Design Preferences: There is a growing preference for wider and longer planks, as well as unique finishes that enhance the natural beauty of wood.
- Technology Integration: Advancements in manufacturing technology are allowing for more durable finishes and innovative product designs.
What are the most innovative products marketed?
Preverco’s most innovative products include its engineered wood flooring lines, which combine the beauty of hardwood with the stability and durability of multi-layer construction. Our Flex line is definitely a game changer in the wood flooring world. A lot of manufacturers tried to produce it but no one has been able to come out with such a quality product as the one we offer.
Additionally, Preverco’s commitment to sustainability is reflected in its use of eco-friendly materials and production processes.
What estimations do you have for 2023?
For 2024, Preverco expects continued growth driven by strong demand for high-quality, sustainable flooring solutions. The company plans to expand its product offerings and enhance its market presence, particularly in regions where demand for premium wood flooring is on the rise. Preverco will also focus on innovation and sustainability, ensuring that its products meet the highest standards of quality and environmental responsibility. The company anticipates that these efforts will solidify its position as a leader in the flooring industry, with a strong outlook for revenue and market share growth.