Agrícola Navarro is present in more than 30 countries and produces with the latest technological advances in Spain Tiller Blades and Agricultural Spare parts since 1969. The company has obtain a Quality Management System ISO 9001 to guarantee customers the best work, using ecological paint as measure of environmental sustainability, and collaborate in different projects with Social Responsibility, as well as the commitment with its employees and their families.
Easy Engineering: What are the main areas of activity of the company?
Agrícola Navarro: We are present in all agricultural crops in every country, as we produce spare parts for almost all the machineries available on the market, being specialist in tiller blades, and in case we don’t have a reference in our catalogue, our I+D will develop the molds to make it happen.
E.E: What’s the news about new products?
Agrícola Navarro: Our blades are distinguished by its durability, resistance and finished, due to be made of high quality boron steel, from the best suppliers.
To achieve the suitable elasticity and hardness on the pieces we apply to the steel the thermal treatments required. All the above, allow us to offer a high-performance Agricola spare part, reducing breaks in any kind of land.
Although the most important is that blades have optimal functioning in the field, we take care of the finish of the product, applying a special paint process to avoid the rusting on the pieces, that gives to the products an excellent appearance.
E.E: What are the ranges of products?
Agrícola Navarro: More than 1.200 references, we produce Blades for Rotovator, Motor hoes, Walking tractors, Weeding machines, Choppers and flail-mowers, and Spare parts as Forged steel tines, Hammers, sweeps and points.
E.E: At what stage is the market where you are currently active?
Agrícola Navarro: Thats a difficult answer as I explain before, we are present in so many countries and each market is in a different stage, for example markets as US are open to new coating, materials, options, and price is not that much important if it save them time and money in the long term, and there are other markets more sensitive to the price that prefer not to use those solutions even if they know that the life of the product will be shorter; but the common point for all of them is that they are growing.
E.E: What can you tell us about market trends?
Agrícola Navarro: Market trends are clear, needs reduce their cost, and there are only two options:
Make cheaper the product (or at least try to keep the prices), automatization of the production process helps on it, but the highest % on the price is the raw material (the steel) and thats very hard to control due to the unstable situation we are suffering now, even for Asian producers.
Or reduce the cost making a longer life to our products, on this point we have develop a new design for our pieces that make them more efficient, also using a special composition on the steel that make it stronger that avoid brakes and waste of time changing the broken ones, but maybe the trendiest is on new options, as we are offering tungsten coating to our blades, that reduce the wear.
E.E: What are the most innovative products marketed?
Agrícola Navarro: We have work to reduce the wear of the blade, using better steel and an efficient design, but the innovations we have develop and we are working now, are not in products are in the process of production, we need to be more competitive on prices and delivery times, this is why all the investment is on Machinery to reduce electrical consumption and automatization of the process.
E.E: What estimations do you have for 2022?
Agrícola Navarro: It’s hard to make an estimation due to the increase on the cost of the raw material, the transport problems and the covid, but we need food, that means that Agriculture will continue growing as we have been growing for the last two years nearly 15%.
Our strategy for 2022, we will try to be stronger in all the markets where we are present, and we will introduce our products in four new markets (that we have previously analyze) in order to reduce the risk of the company, so we expect a 10% increase on sales for next year.