Tapni blends seamless networking with eco-conscious practices. For every product you purchase, the company plants a tree, together, shaping a green future.
Interview with Filip Curic, Head of Operations at Tapni.
How was 2024 in terms of sales?
Filip Curic: Tapni achieved a significant milestone in 2024, generating $1 million in sales. This reflects our continued growth and increasing adoption of our products and solutions globally. The year also marked our expansion into new markets and strengthened our position in existing ones.
On which segments of products/solutions was there an increased demand this year?
F.C: 2024 saw a surge in demand for the Tapni For Business Dashboard, the Tapni PRO App, and customized metal NFC cards. Businesses were particularly drawn to tools that streamline operations, enhance networking, and offer premium customization options. The demand for these solutions highlights the market’s focus on user-friendly digital tools and visually impressive networking products.
What features of the products/solutions attracted users the most?
F.C: Tapni’s features like Link In Bio, QR Code generation, NFC technology, AI-powered scanner for paper business cards, Apple/Google Wallet integration, and Lead Generation Forms stood out. These features empowered users to connect seamlessly, manage their digital identities, and generate leads effectively—making Tapni a versatile solution for both individuals and businesses.
What are the best-selling products/solutions of 2024?
F.C: The Tapni For Business Dashboard, Tapni PRO App, and customized metal NFC cards were our best-sellers in 2024. Their popularity can be attributed to their ability to address key business needs, provide personalization, and leverage innovative NFC and QR code technologies.
Why did users choose these products/solutions compared to others on the market?
F.C: Users consistently chose Tapni for its unmatched combination of fast shipping, local delivery options, and production centers on four continents, ensuring quick turnaround times. Our flexible development team enabled custom solutions, while high-quality customer support ensured a seamless user experience. This blend of reliability, innovation, and accessibility gave Tapni an edge over competitors.
What industries do you think will grow in 2025?
F.C: In 2025, we anticipate significant growth in industries such as:
- Event Management & Networking – As in-person and hybrid events continue to rise, tools for seamless connections and lead generation will be in high demand.
- Real Estate – Agents will increasingly require smart tools to share property details efficiently and professionally.
- Healthcare – NFC technology and lead generation tools will support patient outreach, medical conferences, and professional networking in the healthcare sector.
What products/solutions do you provide for these industries?
F.C: For Event Management & Networking, Tapni offers custom NFC business cards, Tapni PRO App, and Lead Generation Forms to streamline networking and attendee engagement.
For the Real Estate sector, we provide customized NFC cards with QR code capabilities to share property portfolios, contact details, and lead generation forms.
For the Healthcare industry, Tapni supports professionals with custom NFC badges, business cards, and a Tapni For Business Dashboard to manage connections and enhance event interactions. These tools enable users to stand out and simplify professional interactions in their respective fields.